Forgefiber Branding

Forgefiber is an innovation that utilises engineered threads to create unique zoning for footwear production. This mark is derived directly from the processes of the products manufacture. Simple letterforms mimic the geometries of the process and the lock stitch used to hold the initial thread in place forms a secondary symbol for the system.

Team: Ed Baigrie, Damien Webb, Chris Erickson, Matt Locascio